As the weather shifts, so does the traffic entering your business. The change of the seasons, especially the transition into fall and winter, brings moisture, grime, and debris right through the door. At Custom-Mats, we understand that this seasonal shift requires proactive protection to keep your space clean and safe. Selecting the right size and shape custom logo mat is crucial to ensuring maximum coverage and impact against the elements.
Analyze the Entrance Traffic Pattern
A proper entrance mat should cover the primary path long enough to allow visitors to take at least three to five steps. This ensures that most of the dirt, water, and snow is scraped off their shoes before they reach your main flooring. For single doors, a 3' x 5' mat is typically sufficient, but a 4' x 6' or even a long runner mat might be necessary for double doors or high-volume areas.
Choosing the Optimal Shape for Coverage
While rectangular mats are standard, choosing a different shape for your personalized floor mats can optimize coverage for unique layouts. L-shaped reception areas, curved entryways, or narrow hallways often require custom-cut shapes to fully protect the floor. We specialize in designing mats that precisely fit your physical space, eliminating gaps where debris can accumulate.
Prioritize Durable Materials for Seasonal Use
For outdoor or primary entrance areas, we recommend durable rubber scraper mats or heavy-duty inlaid berber mats that aggressively remove grime. For the interior, a dense, moisture-absorbing carpet mat with high-definition printing is best for showcasing your logo, such as our anti-fatigue logo mats.
Strategically Integrate the Branded Message
Once size, shape, and material are chosen, the final step is ensuring your custom logo mats clearly communicate your brand. During the colder seasons, you can subtly reinforce a message of safety alongside your logo. Positioning the mat with a bright, visible logo ensures it acts as a welcome sign and a subtle safety reminder, protecting both your customers and your floor investments from wear and tear.
Preparing your business for the seasonal shift is simple when you treat your flooring as a valuable asset that needs protection. Custom-Mats is the mat company that combines premium floor protection with powerful branding, allowing you to make a strong, professional impression right at the door. Contact our team today to design the perfect branded floor mat that will keep your business looking pristine all winter long.